PHOTOSHOP: I use Photoshop to create banner images for HTML emails and for image creation/editing for websites. Photoshop is also used to optimize image size for delivery via email and over the Web.
RESPONSIVE HTML EMAILS: This is my bread and butter. I code responsive HTML emails using the split visual screen and code editor that is in Dreamweaver. Dreamweaver has become much more sophisticated integrated development environment over the years, and to me is perfect for building HTML emails.
WORDPRESS: Many client email marketing campaigns require a Landing Page with a form to collect and deliver lead data from the user. The WordPress CMS makes this task much simpler and efficient than coding by hand, and offers a great deal in terms of power and flexibility. I’m very familiar and comfortable using the WordPress Admin interface. I’ve even put together entire websites using WordPress, examples of which can be seen in my work portfolio above.